Turning a Teen Well-Being Coach into a Recognized Voice
Laura Ollinger | Case Study
Industry:
Teen & Young Adult Coaching
Project scope:
PR & Social Media Management
163,154+
Profile Views
117,071+
Accounts Reached
Page 1
of Google for her name
Paid Speaker
at Radiant G Summit
At a Glance
Challenges
Inconsistent growth, with new clients only replacing the ones who left
Wanted more paid speaking but had no pipeline or system for getting booked
No positioning or pipeline to get her signature talk in front of schools
A limited media footprint beyond occasional podcast guesting
A growing following, but no cohesive content strategy tying it together
What We Did
Built a personal brand and content strategy positioning Laura as a credentialed authority on teen well-being
Defined her thought leadership angles around nervous system regulation and parent-teen connection
Built a warm-relationship speaking pipeline that booked her a paid keynote at the Radiant G Summit
Positioned her signature keynote, The Decider, for school, parent, and Christian-school audiences
Pitched her for podcasts and conferences, and built a two-platform content system across Instagram and LinkedIn
Meet Laura
Laura Ollinger is a Teen & Young Adult Well-Being Coach, speaker, and educator who helps families reduce stress, build confidence, and strengthen connection through the teen years.
A mom of four teenagers based in Austin, Texas, she holds a Master's in Health and Wellness Education and is a National Board Certified Health & Wellness Coach and Elite Certified Neuroencoding Specialist.
Her work rests on a simple belief: teens are often overwhelmed rather than broken, and parents are their most powerful source of regulation and support. Laura helps parents feel calm and confident, while helping teens feel seen, supported, and motivated to thrive.
The Results
Media Placements
Radiant G Summit
FORCE Magazine
Guest Episode on The Mental Matchup
Guest Episode: Prevention Leaders w/Dave Closson
Parents: is Your Teen College Ready?
Guest Episode: Empower Performance Strategies
Authority Magazine
The Generation Youth Podcast
